Mike Gordon
CEO and Founder, Joule Assets


A founder of two global energy companies, Mike Gordon is considered the father of the Energy Reduction Asset class, a “founding father” of the demand response industry, a critical player in expanding and enhancing the CCA market, and a key architect of new financing solutions for the energy efficiency marketplace.  

Recognized as a City & State Reports Social Responsibility honoree; and honored twice for his leadership by the Local Energy Aggregation network (LEAN), Mike also frequently serves as counsel to U.S. and European governmental bodies and regulators, including the Federal Energy Regulatory Commission (FERC), the European Commission, and the United Nations' Conference of Parties on Climate Change. 

In 2000, Mike founded ConsumerPowerline (CPower), generally recognized as the first demand response aggregator in the U.S. Specializing in end users in wholesale electricity markets, CPower became the largest provider of short notice demand response in the world. Previously, Mike negotiated "first of their kind" collective buying contracts for consumers in Washington DC, Maryland, New Jersey, New York, and Massachusetts. These collective buying contracts in energy continue to save consumers in excess of $200 million each year, for the last 35 years.  

In 1981, Mike was a Director at the New York Public Interest Research Group (NYPIRG) for two years. Mike holds an M.A. in Public Administration from Harvard's Kennedy School, and M.B.A. from the Wharton School at the University of Pennsylvania, and a B.A. from the State University of New York at Binghamton.